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Marketing & Consumer Behavior

Marketing & Consumer Behavior

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  1. Influence The Psychology of Persuasion {MP3}

    Price: $5.99
    Narrated by: George Newbern
    Length: 10 hrs and 6 mins
    Unabridged Audiobook
    Release date: 10-11-16
     

    Influence, the classic book on persuasion, explains the psychology of why people say yes - and how to apply these understandings.

    Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His 35 years of rigorous, evidence-based research, along with a three-year program of study on what moves people to change behavior, has resulted in this highly acclaimed book.

    You'll learn the six universal principles, how to use them to become a skilled persuader - and how to defend yourself against them. Perfect for people in all walks of life, the principles of Influence will move you toward profound personal change and act as a driving force for your success.

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  2. Pre-Suasion: Channeling Attention for Change {MP3} - DIRECT

    Price: $5.00

    The author of the legendary bestseller Influence, social psychologist Robert Cialdini shines a light on effective persuasion and reveals that the secret doesn’t lie in the message itself, but in the key moment before that message is delivered.

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  3. This Is Marketing {MP3} + digital bonus

    Price: $6.00

    Number-one Wall Street Journal best-seller.

    Instant New York Times best-seller.

    A game-changing approach to marketing, sales, and advertising. 

    Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of...

    ePUB

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  4. Influence: The Psychology of Persuasion, Revised Edition PDF Format

    Price: $2.99

    Click on Learn More -> Product Attachments and Listen to your 1 hour Sample on the Product listing Page...Everyone's Doing it!!

    Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book.

    Learn More

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