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The Power of Habit Audiobook + Digital Book Included

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The Power of Habit Audiobook + Digital Book Included

Availability: In stock

Price: $7.00
By: Charles Duhigg
Narrated by: Mike Chamberlain
Length: 10 hrs and 53 mins

 

A young woman walks into a laboratory. Over the past two years, she has transformed almost every aspect of her life. She has quit smoking, run a marathon, and been promoted at work. The patterns inside her brain, neurologists discover, have fundamentally changed.


Marketers at Procter & Gamble study videos of people making their beds. They are desperately trying to figure out how to sell a new product called Febreze, on track to be one of the biggest flops in company history. Suddenly, one of them detects a nearly imperceptible pattern - and with a slight shift in advertising, Febreze goes on to earn a billion dollars a year.


An untested CEO takes over one of the largest companies in America. His first order of business is attacking a single pattern among his employees - how they approach worker safety - and soon the firm, Alcoa, becomes the top performer in the Dow Jones.


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A young woman walks into a laboratory. Over the past two years, she has transformed almost every aspect of her life. She has quit smoking, run a marathon, and been promoted at work. The patterns inside her brain, neurologists discover, have fundamentally changed.

Marketers at Procter & Gamble study videos of people making their beds. They are desperately trying to figure out how to sell a new product called Febreze, on track to be one of the biggest flops in company history. Suddenly, one of them detects a nearly imperceptible pattern - and with a slight shift in advertising, Febreze goes on to earn a billion dollars a year.

An untested CEO takes over one of the largest companies in America. His first order of business is attacking a single pattern among his employees - how they approach worker safety - and soon the firm, Alcoa, becomes the top performer in the Dow Jones.

What do all these people have in common? They achieved success by focusing on the patterns that shape every aspect of our lives. They succeeded by transforming habits.

In The Power of Habit, award-winning New York Times business reporter Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed. With penetrating intelligence and an ability to distill vast amounts of information into engrossing narratives, Duhigg brings to life a whole new understanding of human nature and its potential for transformation.

Along the way, we learn why some people and companies struggle to change, despite years of trying, while others seem to remake themselves overnight. We visit laboratories where neuroscientists explore how habits work and where, exactly, they reside in our brains. We discover how the right habits were crucial to the success of Olympic swimmer Michael Phelps, Starbucks CEO Howard Schultz, and civil-rights hero Martin Luther King, Jr. We go inside Procter & Gamble, Target superstores, Rick Warren’s Saddleback Church, NFL locker rooms, and the nation’s largest hospitals, and see how implementing so-called keystone habits can earn billions and mean the difference between failure and success, life and death.

At its core, The Power of Habit contains an exhilarating argument: The key to exercising regularly, losing weight, raising exceptional children, becoming more productive, building revolutionary companies and social movements, and achieving success is understanding how habits work.

Habits aren’t destiny. As Charles Duhigg shows, by harnessing this new science, we can transform our businesses, our communities, and our lives.

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Customer Reviews

This Book Became a Habit Review by Pamela Harvey
I originally bypassed this book, pre-judging it as more of the same from various mental health professionals and experts in neuroscience. Then I heard it referenced in an unrelated podcast about the game of Blackjack and my interest was piqued.

Some of the examples and case studies have frequently appeared in non-fiction and fiction alike, but this book makes use of plenty of other newer and more unusual (at least to me) examples, stories and experiences, and is quite salient on how habit works. I wasn't as interested in the dynamics of habit in groups and I almost put the book down and gave it a rest at the beginning of that section. I kept with it, though and was "hooked by habit" once again.

Can't add more to what others have said, though agreed, it would have been helpful to have had access to the user guide mentioned by another reviewer. I was not expecting a "how to" book on the methods of change in personal and professional life, so I was not disappointed, and actually I prefer a macro lens in books of this genre, and appreciated the aerial view of the dynamics of change, preferring it to a book on how habits develop and affect the individual in general and me personally. But the latter does get covered anyway and it's a bonus.

The narration is perfect and I am glad the author was not selected for this reading. That statement is not necessarily applicable to this book and this author as I have never heard his speaking voice but generally, self-narration frequently doesn't work all that well - just personal taste here - and I prefer a neutral voice, a reading by someone who is not necessarily a stakeholder in the book and whose interpretation can be more objective.

I'm sure I'll give this one another read at some point.

(Posted on 3/17/2019)
Fascinating!! Review by Shannon
This book is so informational, interesting and well told it makes me not want to stop listening to it! Understanding how habits are formed and called upon, and used in business has been very valuable!

(Posted on 3/17/2019)
Potentially life changing and a great listen. Review by Guilherme
The Power of Habit is a very interresting book. It's title says much about it. It is about the good and bad habits we acquire during our lives, the psychology and physiology behind them, put in a way anyone can understand.

The main idea behind it is that our lives to a great extent is made of habits, and most of the time we are only partially aware of them. So we live our lives happily or perhaps not so much, reacting to cues and not being able to get out of a nasty reinforcing vicious circle. How did you react the last time your better half came nagging at you? Did the quarrel resemble all the others?

The book by itself is a good listen but if you take what you learn here and apply to your personal life, you can probably change or get rid of the habits you dislike in yourself. Although I'm not entirely sure it would be useful in modifying someone else's behavior, since people would probably feel like Lab rats. It might be worth trying,

(Posted on 12/19/2018)
A Tidbit or Two Review by Curt
A rule of thumb about attending conferences is that if you come back with at least one good idea, it was probably worthwhile to invest your time.

I feel the same way about this book. Divide the number of pages by three and you probably have the ideal length for the material presented. However, the core premise is sound and the supporting stories are generally interesting. (Exception: The Tampa Bay Bucs example just didn't fit, no matter how hard the author tried to pound that square peg into a round hole.)

Bottom line: It's a so-so read, but worth slogging through.

(Posted on 12/19/2018)
Amazing, insightful, scary Review by Wes & Jaci
Great insight into how habits are formed. And a somewhat disturbing view into how corporate America can suck us in to habitually buying their productcs (burgers & fries, shampoo, gambling, etc.).

(Posted on 12/11/2018)
Interesting stories, but not all linked to Habits Review by Loren
Good reader, and many interesting stories about persons whose injuries allow a closer examination of those parts of the brain that control habits and other behaviors. And some of the other stories well researched (London Subway Fire, Rosa Parks boycott, etc,) and were interesting.

(Posted on 12/11/2018)
Excellent book on how habits influence us Review by Koleen
Learn good habits. The author gave a great overview of how habits are formed, how they affect our daily lives and how we can work to change them when they are not good. He offers real life examples of good and bad habits.

(Posted on 12/11/2018)
Excellent book on how habits influence us Review by Koleen
Learn good habits. The author gave a great overview of how habits are formed, how they affect our daily lives and how we can work to change them when they are not good. He offers real life examples of good and bad habits.

(Posted on 12/11/2018)
Interesting, not what I was looking for though. Review by Ashley
I expected more self help and less stories. Although the stories are supposed to be examples, the didn't actually cover the lesson on how to change habbits which I was looking for.

(Posted on 12/6/2018)
Get in the Habit Review by Lynn
Charles Duhigg is a reporter for the New York Times and author of The Power of Habit: Why We Do What We Do in Life and Business. I picked this volume up out of sheer curiosity and was well rewarded for my reading time. This is an entertaining and informative book. The book falls into three major sections. In the first, Duhigg brings readers up to speed on current research about individual habits. Wait! Don’t let that discourage you from turning some pages in this book. It is really helpful material. In the next section, Duhigg applies what we are coming to understand about the development of habits to organizations. The most helpful chapter in this section concerns how Starbucks has institutionalized habits of success. In the final section, Habits of Societies, Duhigg describes how the Montgomery Bus Boycott came to be and how the pastor of Saddleback Church came to use habit to build his congregation. Both chapters are well worth the price of the book. Readers hoping to know how to break bad habits will not find direct advice. However, the book outlines how habits are formed and much can be gleaned from that perspective. I hope that Duhigg will follow this volume with others. His writing style is very good and his preparation is evident. The reading of Mike Chamberlain is excellent.

(Posted on 10/16/2018)
Find out what you're are doing wrong/right in life Review by ANDRÉ
Great book! I learned about keystone habit shift, transforming a habit, why habit is impotant, how to fight the habit, look for cues for a habbit to enter and whow they influence behavior, habit loops, rewards, cravings, Phelp's Mental visualization, self discipline and will power, goals settings, ...
I enjoyed it a lot. Three days and it was gone.
I looked at my life-- my mistakes and the wright doings. And i had to agree with the author. Habits matter more than we know.

(Posted on 9/29/2018)
You will learn something about yourself Review by Larizalda
What a marvelous book! My husband and I listened to it over about 7 days and each night we would discuss what we had heard the night before at length. We learned to observe our own habits and think about which ones we wanted to change. The story is engaging; at times funny and other times tragic but the effect keeps the listener interested.
The author builds each chapter and the listener is satisfied at the end. I recommend this book to anyone who is curious about why we do the things that we do. Also, if you are a reader of Drs. Dan Arielly and Daniel Gilbert you will appreciate this book.
I always judge the value of something by what I have learned from it and I have learned a lot about my own habits after listening to and thinking critically about the points made in this book.

(Posted on 9/25/2018)
Alchemy, finally . . . Review by Susan Mather
I got this book because, after years of having unusually high levels of self-discipline, I seemed to lose it (the discipline) after three major surgeries that resulted in a years' long recovery period. What happened, I thought? It wasn't that I didn't want to accomplish more goals; in fact, I have alot I wanted, needed, to do. So I began to read about HABITs. This book, The Power of Habits, is worth the read. And yes, there is a solution.

Researchers used to believe that the ability to be 'self-regulating' , e.g., not eating that tempting cookie, was merely a skill. Then after a decade or so more of studies, researchers found that habits are not only triggered by something in our lives, but that once we become aware of our personal 'triggers' that we can 'swap' the bad habit with a healthy one. Trigger-Response-Result. Of course, the goal is to create healthier, more productive habits. So how do we do that. And that's what you'll learn from this book. Everything from seeing how the brain works, how that understanding helps our process of changing habits, how to use this info if we're a parent, coach, CEO, there are case studies for Everyone. And they're really quite fascinating. About the obstacles Michael Phelps had to overcome, the positive habits his coach had him focus on to help him to relax, since all Olympian athletes have perfectly formed bodied (for their sport, at that level, so it was all about calming the mind, pretty much). And that case study was compelling to read. Also one about a well-known CEO of Alcoa, who used this info to change the entire process involved at Alcoa, in a most clever way (while getting everyone to hop on his bandwagon, which we know is virtually impossible at the corporate, heck, the family level!) Those are just two of the many references to specific situations that could be applied to your own personal/professional lives.

The point being, creating a new habit, or swapping a unhealthy habit with a healthy one (i.e., people who start exercising may reduce smoking); or people who start keeping a food journal one day per week, lost twice as much weight as the people who didn't (keep the journal); these are just of few of the studies which are fascinating. The beginning of the book spends maybe a bit too long on the guy who lost his memory and what they did to help him (it's related to the brain and referring to past habits), yet once you slog through that, you'll see how important it was and the rest of the book goes much faster.

Change one habit in your life and, as this book shows, it'll have a ripple effect, a positive affect on creating more and more positive habits throughout your life.

Support, by the way, is also important factor for anyone wanting to create new habits; so make your life easier by finding just one person who's interested & committed to meeting for a half-hour a week, 15 minutes for each to discuss solutions, what are your challenges and how to surmount them. It'd also make an interesting blog, for anyone who wants to change something in their life while discussing the ideas in this book and how you're applying them (to your situation). Help others while helping yourself. Or as the saying goes, "When you help another to get her canoe across the river, you also end up being across the river too." Or something like that, ha.

Back to The Power of Habit. Yes, we all have triggers in our life because the feelings that cause 'triggers' to overeat or smoke or drink, etc., are universal. We all feel these feelings. It's when we isolate, which many do, that our triggers may result in these unhealthy Responses and Results. (The book called Toughness talks about building up 'toughness', as if that's a muscle too. It's not as good a book as this, is mostly sports oriented, but well worth it for anyone realizing how important 'mental toughness' is.) The book, The Power of Habit, is also about building up a form of 'mental toughness', teaching us that, yes, we can use this information to respond to the difficult things/feelings in life IF we learn the skill and practice so as to strengthen the muscle.

Feelings that are hard to feel, such as loneliness, anxiety, stress, etc., that, in large part, is what this book is dancing around, without focusing directly on 'feelings'. Learning how to respond to our life in a way that's healthy, instead of destructive.This book explains how the brain works, illustrates with well-known people and case studies, and offers practical solutions for a wide variety of situations. Yes, it's definitely worth getting, and learning, again and again, until we 'get it'. As long as that takes.

The material is arranged in an easy-to-follow order and the narrator is pitch perfect, as well.

Want to change your life? It's about taking self-responsibility. And this book shows that it's not only possible, but feasible. Support is good, maybe necessary. And the more you/we all bring our best Self to the table, the more we'll all be able to contribute. It's about living life with meaning, not at the mercy of our parents' bad habits or our own. Yes, we can have more control over our lives. And isn't that alot of what happiness is. To make a difference, to be the person we're most capable of being? To connect with others and have something like this to share, because we were able to achieve it ourselves?!

If you're drawn to this subject, it's definitely worth your time.

(Posted on 9/25/2018)
Nice! A guide on how to change Review by Mehra
At first I was hesitant to buy this book as I have read several self help books like Today Matters, Awaken the Giant Within, etc. And I just didn't want to buy another one as after a couple of books the information in them starts getting repetitive and the truth is if you actually do what is in one book it will be more than enough. The only problem is that we read a lot and do not persist in doing what we learned form the book...or at least thats the case for me.

But I bought this book anyway as it seemed different and the reviews on it were good. It was worth it.

In the book, the author talks about habits and how to create new ones and stick to them. He doesn't tell you do this and that to be more productive, rather he tells you how to create habits and then start doing them naturally without effort or thinking...whatever that habit is. He provides scientific evidence that when an act becomes a habit, your brain does less work to do it!

He says for a certain action to become a habit, there are three things:
1. A cue that triggers the action
2. Repetition: You have to repeat the action every time the cue happens
3. Reward: A reward at the end
And so to change the bad habits that you have, you will not ignore the cue that drove you to that old habit but rather you will act differently. In other words, you will satisfy your craving in another way as ignoring it will only solve the problem temporarily and after a while you will go back to your old habits again.
And so you will keep the cue and the reward but change the routine in the middle....but first you need to see what you were really craving. Was it really that chocolate bar you were craving or were you bored at work and wanted a distraction? If it was boredom, then go and socialize instead. Like this you didn't ignore the cue (boredom) or the reward (getting out of boredom) but you simple replaced the bad habit(chocolate) with a good one (socializing).
But he then states that usually people create habits and stick to them until a crisis or pressure comes. At that moment, people usually go back to their old habits mainly because they do not believe in the new system or the new habit. And that adds the fourth element of creating a habit which is belief - belief in the habit and in something bigger - like God. Believing that there is a God or that there is a higher power that will take you through this hard times is essential to keep you going on and not falling back. This will be specially usefull in bad habits like drinking.

He then states that people usually try to change everything at once and thus do that for a little while and then get overwhelmed and return back to all their old habits.
And so to stick to a habit and change your life, you need to select a key stone habit. A key stone habit is a habit that when you change it, all other habits will automatically change. For example, if you write a daily food journal - just writing what you eat, you have not decided to eat less or anything else - just writing what you eat down will eventually make you watch what you eat and change it. Consequently, by just focusing on this one habit you encourged other habits. However, you will not be overwhelmed by a sudden lot of change.

He then talks about grit - which is to keep walking towards your goal for years inspite of challenges and obstacles, and regardless of how long it takes you to achieve it. He says that will power and self discipline are the most important factors for success - not IQ or anything else. That will power is a habit too. That it is a muscle that can be excercised, that when you have will power you start to change how you think. That you have to practice focusing on goals, writing plans and identifying simple cues and obvious rewards. For example, you should write a plan on how one would act in a specific situation. Specifically what you would do when things go wrong or get tough.

He also talks about crisis and how people are more open to change during crisis and that this will be a good opportunity to change social habits.
As for the ingredients for social habits:
1. Protest
2. Peer pressure
3. Must be self prepelling. People have to be participants and not followers
He talks a lot more about social habits but that is just a summary

To sum up he says that to create new habits and to change you have to:
1. Decide to work hard. As it a lot of hard work and will not come easily.
2. Identify cue and reward
3. One has to have self control and be self conscious
That habits are what you choose them to be. That they are the unthinking choices that we make everyday. By making them visible we can change them.

Also, he backs up all this by providing examples and scientific evidence.

(Posted on 9/23/2018)
Good, but.... Review by Kimmi
Some aspects of this book are great. It is a real discussion of habit, and techniques to change it. The anecdotes get extremely annoying. The author jumps from one story, to another, and then back again. It lacks a summary of the main point of each chapter, which would really help drive things home.

In one chapter I listened to a discussion of brain surgery and a a blow by blow detail of a big surgical error. This story was then displayed as an example of negative habits.

That sounds OK in theory, but it took the author twenty minutes to get to the point. I felt like most of the meaning of the book got buried in the examples, and there was no clarification on the meat of the information.

It's narrated well.

(Posted on 9/20/2018)

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